Family Tech Blog

Tag: violation

  • UPDATED: YouTube May Eliminate Targeted Ads on Kids’ Videos

    UPDATED: YouTube May Eliminate Targeted Ads on Kids’ Videos

    UPDATE 9-4-2019: This morning the FTC announced a 170 million dollar settlement with Google to end the investivations  of YouTube’s children’s data collection practices. At the same time YouTube announced they are rolling out funding for original children programming. YouTube CEO, Susan Wojcicki said that the changes proposed by the FTC could be detrimental to much of the ad revenue made by content creators who make videos targeting children. She also said that the changes are rolling out slowly over four months to give creators time to adjust their content.

    Child data security advocates are not satisfied with this fine or these changes. They were hoping for more:

    “A plethora of parental concerns about YouTube – from inappropriate content and recommendations to excessive screen time – can all be traced to Google’s business model of using data to maximize watch time and ad revenue,” said Josh Golin, the Executive Director for the Campaign for a Commercial-Free Childhood (CCFC).

    Parents should be aware that the changes to YouTube’s data collection and advertising properties are rolling out slowly but will affect both YouTube and YouTube kids. My advice as mentioned in the video below, is that parents pay close attention to the videos their children watch on YouTube. Understand that much of the content they consume is created to advertise products whether it be websites, video games, or physical products such as toys or food and candy. Advertisments will still be geared toward kids based on the videos they are choosing to watch, much like seeing commercials for toys during Saturday morning cartoons.

    8-23-2019

    YouTube’s data collection policies have garnered attention from media and government agencies alike over the past several months. After some shocking reports about child pornography on the site and restrictions handed down from the FTC, Google is finally taking some real steps to comply with the Child Online Privacy Protection Act (COPPA.) Bloomberg reported this week that YouTube will be ending targeted ads on videos intended for children. 

    Obviously, ads that target viewers use data that has been collected in order to assign advertisement to that user. If YouTube is targeting ads to children, it stands to reason that they are collecting information about them as viewers in order to create their advertising profile in the first place. This data collection is blatantly against COPPA and one of the reasons the site was investigated by the FTC earlier this year.

    YouTube has already cut advertising income from videos that feature disturbing content aimed at children and eliminated comments in videos that feature children. It is estimated that YouTube makes nearly $750m annually from advertising on children’s videos. Obviously eliminating those targeted ads could seriously hurt Google’s bottom line but they say it is the least damaging option. There are other ways for YouTube to serve somewhat targeted ads to children. The company can use ads that are chosen based on the videos they appear on, thus tying the kids’ interest in the video itself with the ad that will be served. Those who have brought complaints against YouTube about their COPPA violations aren’t expected to be satisfied with that solution either.

    The Best Way to Keep Your Kids Safe On Youtube

    What Parents Should Know

    Of course YouTube wants your children to use YouTube Kids. This is how they protect themselves from the very mess they are in now. They say that YouTube Kids doesn’t collect data from viewers and only shows ads as they relate to the video users are watching. Even so, my recommendation is that your kids only watch YouTube in a place that everyone can see what they are watching. If inappropriate content comes up you will want to see what it is. This way you can talk to your child about what they saw and how to avoid seeing that in the first place.

    Another option is to use YouTube Premium to eliminate ads all together. We use this so that when we build a playlist of videos for our kids, we can be sure that they’ll only see what we selected and not some other video ad for something we may not approve of. YouTube is trying all they can to keep their ad based ecosystem alive while staying out of dangerous apps list and tech safety expert blog posts. Only time will tell if they are able to do so. This change could be a very tiny step in the right direction. 

    Podcast: Play in new window

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  • FB Messenger Kids “Error” Allowed Thousands of Kids to Talk to Unapproved Strangers

    FB Messenger Kids “Error” Allowed Thousands of Kids to Talk to Unapproved Strangers

    Facebook Messenger kids was created to give children a safe place to communicate through text, stickers, video, and gifs with friends that are pre-approved by their parents or guardians. This week, however, the kids’ messenger app has had to send notifications to thousands of parents about their children having access to strangers in the app. 

    What happened is that a technical error allowed kids to create a group message with friends who would then invite their own friends who, while approved for them, may not have been approved by the parents of the first child. Confusing? Ya, this is possibly why the flaw was even possible in the first place. Facebook says they have alerted parents whose children may have had this type of interaction and that they’ve disabled any chats that were created, using this flaw. The story isn’t over, though, as some are calling for the FTC to look in to the error since it may have resulted in a COPPA violation.

    Released Today: Facebook Messenger For Kids!

    What Parents Should Know

    The moral of this story centers around trust. It is important that, while we may trust our children, we can’t always trust who our kids are in contact with. We definitely shouldn’t blindly trust the companies who make the hardware and software that our children are using. When our kids use an app like Messenger Kids, the whole point of the app is that it gives parents control. When the control is hindered, even by a “technical error,” that is a severe violation. We can, however, take actions to protect our kids from dangerous effects that could come from these errors.

    I recommend having a copy of the messenger kids app on your phone logged in to your child’s account. My wife and I are each logged in to one of our kids’ messenger kids apps and can see when they get messages and what the messages are about. We are notified when they receive a message and can look to see who it is from and even read it. I have, a time or two, jumped into the app to tell a friend to stop messaging since my son was past his allowed time for social media that day. I received a “yes sir,” and there were no more messages until the next day. We also use BARK to monitor their messages and alert us of any dangerous or inappropriate content.

    Parents are gate keepers. Our job is to be sure our kids are growing up with guidance through every area of life. If they aren’t being taught how to manage social media and internet use safely then they will struggle to make healthy decisions when they are older. Messenger Kids is a good tool to help your kid learn the right way to use a messenger but it won’t work if you are uninvolved, pretending that the creators of the app only have your kid’s best interest in mind. The truth is that they want to provide you a service to make a profit. We cannot overlook that. It is our responsibility, and ours alone, to teach our kids how to be safe online. We should take it seriously. We should hold companies accountably when they have errors that put our kids at risk but ultimately we should be the ones making sure our children are protected on every app, site, and software they use.

    Podcast: Play in new window

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